We are living in a digital world. So your online look is very important. Especially on LinkedIn. The opportunities job recruiters looking you up to put a face to your resume is very likely going to happen. So investing in a professional business headshot to best market yourself online allows you to be seen in the now. Below are the five mistakes keeping you from your next gig.

Your Business Headshot Doesn’t Look Professional

Your profile picture is the cornerstone of your personal brand in this digital world. If you don’t have a professional picture on, say, your LinkedIn page, you are not putting your best foot forward. Using that selfie photo with a poll or distracting background represent you? Not a great idea

Choosing the Wrong Type of Attire

Dress how you would at work. If you don’t wear a tie or a hat to work, don’t wear one in your headshot session. Stay away from busy patterns. When booking with a professional headshot photographer they suggest that you bring multiple outfits so you can find a look that makes everything pop.

Men, make sure you know How to Prepare for Your Headshot if You Have Facial Hair

Your Facial Expression is Missing the Mark

The most common mistake is the expression. A forced smile will make you look fake and overeager. A deer in the headlights or a stiff look is just as bad. Who wants to hire someone who doesn’t show big time confidence? 

Skip the poses, keep it simple, and add a hint of a grin to make yourself look approachable.

Your Photo is Outdated

Profile pictures need to be present. Having a cool vintage photos will not present the present you. You should be updating every two years and if any major change your appearance happens. An outdated picture can suggest you’re just going through the motions and not going to get ahead in today’s competitive market.

Your Photo Has Poor Lighting Or a Bad Background

You want people to look at you—not whatever is going on behind you. 

It’s  so important that you take the time to invest in finding a professional to take your headshot. Okay i get it, your friend is pretty good with portrait mode But chances are, your friend doesn’t have the proper lighting equipment to prevent dark undereye circles and sullen skin make sure your jawline is perfect and making sure the confidence is coming through the eyes..Invest in a pro.